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Another Reason to Use Gift Cards
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    Another Reason to Use Gift Cards

    by RetailEdge Moderator » Tue Feb 08, 2011 10:49 am

    New Credit Card Minimums

    As of January 1, 2011, U.S. retailers may require a minimum purchase amount on credit card transactions. The minimum purchase amount must not exceed $10 and may not apply to transactions made with a debit card.

    This can save the retailer money but can also aggravate customers who prefer to use credit cards for all their purchases and carry little cash.

    Another Good Reason to Use Gift Cards

    Issuing gift cards can also help you reduce credit card transaction fees and minimize customer aggravation. Customers get their miles and rewards since these programs are dollar based and you minimize your transaction fees because you are doing less credit card transaction.

    Gift cards are part of the RetailEdge program and so there are no fees associated with gift cards other than the initial purchase of the card.

    RetailEdge gift cards can be reused and recharged. Recharging gift cards gives you the flexibility to use the cards not only as traditional gift cards but for loyalty programs and discount cards.

    If you would like a quote for gift cards e-mail or call us.
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