by RetailEdge Moderator » Tue Jun 05, 2007 12:13 pm
RetailEdge POS Gift Cards are designed to allow reuse and recharging to keep user's costs down and to be a little more environmentally friendly. The retailer does to have to purchase more gift cards when perfectly good undamaged gift cards are redeemed. Gift cards can be used for many different types of programs including loyalty and customer cards.
However, care should be taken when reusing gift cards. RetailEdge will track the history of the gift card from it's creation. This can be useful if you are recharing a gift card and reissuing it to one particular customer. But if you are reissuing it to many different customers this information can be confusing. If you are considering reusing gift cards, you should do it with a limited number of card(s) and look at how this information is reported and make sure that reissuing gift cards does not create problems for you in terms of the reports generated.
Custom gift cards only cost around $1.00 each. So make sure that you are not saving money on gift cards that cost you $ in your time analyzing your reports.